In Australia, the notion of a 'standing subscription' would be considered a dodgy business practice at best. Not so in Finland.
I purchased two copies of Ottobre magazine having seen some great back issues. The issues duly arrived and personally I thought the designs were really dated and uninspired. So I did not bother to renew my subscription. Lo and behold I received the next issue - worse than ever in terms of patterns and styles - and an invoice for 15.9 euros. I wrote to Ottobre in protest but was told to read the fine print.
Given my overall lack of satisfaction with my Finnish friends, I am posting this as a warning to all current and potential subscribers. If you don't want future issues you need to send then notification in writing. Otherwise you'll receive lots of threatening notices to pay. But perhaps you'd do better not to subscribe in first place.